hanstone, fine quartz surfaces a division of hanwha

quartz surfaces specification binder

Hanwha, headquartered in Seoul, Korea, is a leader in innovative technologies such as telecommunications, Internet and chemicals. Hanwha established Hanwha Living and Creative Corporation where both HanStone (quartz surfaces) and Hanex (solid surface) are manufactured.

HanStone offers the natural beauty of quartz with up to six times the strength and durability of granite. Also nonporous, preventing unwelcome germs, bacteria and mildew, it does not require sealing, conditioning and polishing like its competitive materials, granite, tile and marble.

As a relatively new company to the competitive US marketplace, HanStone was directly targeting the specifier audience, specifically architects for their commercial and high-end residential projects. In order to compete for the specification, HanStone needed to provide the architect community with the right materials to introduce the product and get specified.

A specification binder is a standard tool for the architectural market. In it, all the elements are included for specifying the product including 3-part specifications, technical data, MSDS, care and maintenance and warranty information. The binder is also used by the distribution channel to use as a sales tool to make calls on the architectural community.